Reflection of a person walking with a laptop in a round mirror, white walls, sconces, small plants on a bench.

Right-brain artistry meets left-brain logic.

Let’s make something great.

Hi, I'm Liz — a Creative Director based in the Midwest. I specialize in crafting content that’s as strategic as it is stunning. I blend creativity with purpose to help brands grow, connect, and become the kind people root for (and ideally obsess over).

My creative process is grounded in equal parts right-brain artistry and left-brain analytics, relentlessly striving to drive business growth. With a specialty in retail and a passion for interiors, I bring a sharp eye for detail and a strategy-first mindset to every project I lead.

I studied art and entrepreneurship at UW–Madison, which basically means I’m equally comfortable talking Pantone swatches or profit margins. Since then, I’ve led creative for brands both big and small—translating complex ideas into clear, compelling direction that teams can rally behind and execute with confidence. I have a passion for making my vision (or my client’s vision) come to life with a borderline compulsive drive to get it right. I bring that same energy to every project I take on.

Now based in Minneapolis, I do some of my best thinking when relaxing by the many lakes in the area. I consider myself a fruit snack connoisseur and am annoyingly punctual.

Let’s make something memorable together!

When Liz is put on an assignment, there’s a collective sigh of relief. She will deliver. She will work tirelessly. She will settle for nothing less than the absolute best. And she’s a riot to be around in the process. Liz has a meticulous eye for design, and the conceptual chops to match. She’s going to take over the world someday, and when that happens, I hope she will give me a job.
— Anna Stassen, Creative Director

"As a colleague, Liz brings a spark of life to any team setting. Her ability to work collaboratively on an internal team as well as with ease and efficiency when paired with external partners—from photographers to printers—went a long way to ensure the high quality of our final deliverables. Then there’s her impeccable eye for style and hands-on approach—a perfect pairing. As an art director, she comes in with an articulated vision and the confidence to bring it to life."
– Natalie Schaefer, Brand Strategist

“Liz exhibits a creative passion for her work that is evident in the exhaustive research and investigation for each project. Her ability to find creative and inventive ways of approaching even the most technical of exercises sheds light on her innovation and her willingness to explore new ways of problem-solving.”  
– Eric Wold, Professor

lizkorby
@gmail.com

Liz Korby dressed in a plaid blazer smiling in a well-lit room.

Brand Experience:

Assured Partners Insurance
Chazen Museum of Art
CHS
Finnegans Brew Co.
FPX Technology
Good Chemistry Fragrance
Guthrie Theater
Home Depot
Illume Candles

Kill Kancer
Kubota Tractor Corporation
Magnolia Home
Mall of America
Marvin Windows and Doors
Opalhouse
Pei Wei
P.F. Chang's
Pillowfort
Project 62
Room Essentials
Spoon Optional Soup
Syngenta

Target
Threshold
Thrivent Mutual Funds
Tried & True Home Fragrance
Wolverine Boots

Including:

Digital Content Creation
Web Design
Branding
Editorial Catalogs
Conceptual Campaigns
Social Campaigns
Print Collateral
Broadcast TV Spots
Animated Videos
Tradeshow Booth Design